Field notes from behind the camera. Broadcast operations, business plays, Athena diaries, and the occasional rant.
AI Cybersecurity for Small Business: The Seven-Figure Risk
Michael Hornby of Techmentum on how AI has upgraded attacks on small business — and the practical playbook for defending against seven-figure losses.
Business Email Compromise: How Hackers Wait for the Big Invoice
BEC attacks quietly infiltrate email, wait for a large transaction, then intercept. Here's how they work and how to stop them from Techmentum's founder.
The Founder Bottleneck Problem: When Growth Is You
Most founders don't realize they're the ceiling. Here's what the founder bottleneck actually is, why it happens, and how to break it.
The Founder Trap: Building Instead of Leading
Why founders default to building — and how to recognize the moment building becomes the thing that stops the business from growing.
The 95% Problem: Why Small Businesses Can't Get Loans
95% of NJ businesses have under 10 employees. 95% of that 95% get no financing. How Rob Falzon's Bright Street model is closing the gap.
How Microfinance Programs Actually Work
How microfinance programs work in practice: loan sizes, coaching, boot-camp partners, and the 4.5x growth stat that makes bundled capital-and-coaching work.
What operator mindset actually means
Twenty-five years of watching Emmy winners fail and rookies win taught me that instinct is not born. It is built one shot at a time.
How HJZ Productions survived three broadcast pivots
The industry rewrote itself in 2009, 2015, and 2021. Here is what stayed the same and what we had to burn to the ground.
The Athena diaries · Vol. 1
What happened when I put an AI operator on my daily meetings. Not what you would expect. Not what the AI hype told me either.